Elevate your presence

In todays digital world, self-marketing is essential whether youre entering the job market, building a professional network, or advancing your career. This webinar will equip you with the skills to craft a compelling online presence, develop a strong personal brand, and leverage social media effectively to achieve your professional goals.

We begin with the fundamentals of self-marketing: What defines a powerful online presence, and which platforms serve which purpose? Youll learn how to optimize your profile, establish credibility, and expand your reach with a well-crafted content strategy. Well guide you through using LinkedIn and Xing professionally and highlight key aspects of managing your digital reputation.

Beyond that, well provide invaluable insights into networking strategies, engaging with your community, and handling critical feedback. Youll discover tools for measuring success and learn how to create your own marketing and content plan, ensuring long-term visibility and professional growth.

Contents of the Online-Seminar:

• Understanding Self-Marketing - What is personal branding, and why does it matter?
• Mastering Social Media - How to strategically use LinkedIn and Xing for career growth
• Profile Optimization & Authenticity - Building a compelling and trustworthy online presence
• Crafting a Winning Content Strategy - What type of content works, and how to plan it effectively
• Networking with Impact - Strategies for building meaningful connections and expanding your reach
• Crisis Management & Online Reputation - Handling criticism and navigating digital challenges
• Measuring Success - The best tools to track and analyze your social media performance
• Your Personal Marketing Plan - How to sustainably grow and maintain your personal brand
• Q & A Session

 Speaker: Sandra Adam

Register now and be a part of it!

Register now